CEO Message

Message from CEO

 At Prime CTS, we believe in building long term relationships with our clients and technology partners based on Trust and Added values. Trust and Added Values come from our focus on execution and on bringing the right solutions along with the right skills and right business experience to our clients.

Execution is about making things right from the first time. This includes setting the right expectations and scope at the right cost and delivering the right things at the right time using the right people with the right management and follow-ups.

Bringing Added value to our Clients and Partners is our philosophy and the reason for our success: we bring best practice to our clients, and not just services, coupled with best-in-breed IT solutions either directly or through our reliable alliances.

We differentiate ourselves from our competitors by our experience and business know-how: Prime CTS was founded by bankers with extensive and hands-on Information technology and Information systems knowledge and with solid track in managing major IT/IS projects across MENA.

As an ex banker, consultant, project manager, head of banking operations, CIO, then founder of Prime CTS, I understand very well my clients’ needs and expectations and have set the strategy of Prime CTS to meet such needs and expectations.

Finally, our Clients are our advocates and the success of Prime CTS will only be achieved based on their satisfaction.


Tarek A. Soubra,

Founder and CEO